Conversations + Colour: Allie King

Delightfully whimsical, we stepped into the wonderful world of Melbourne-based colour curator and Melbourne-based student, Allie King. Full of joie de vivre, and with a gift for colour play and styling, Allie chatted with us about baking, pop culture and her iconic and instantly recognisable style. 

Hi Allie! Can we call you Allie? Tell us about yourself: I am Allie Daisy King! My pronouns are she/her, I am a Cancerian, an ENFJ (extroversion, intuition, feeling and judgement). I am currently undertaking a Masters Degree of Early Childhood Education, working in retail and freelance styling + content creation. I am utterly obsessed with pop culture, cooking, crafting, musicals and fashion.

On a regular day - we’d find you… Probably at uni, multi-tasking + procrastinating by editing visuals and online shopping. After uni, you’ll find me browsing around some cute shops on Gertrude Street. I will either head out for dinner, or I will make something for my family for dinner (usually something from one of Julia Ostro’s cookbooks). At night, I am likely to watch TV, scroll through TikTok and eat ice cream.

How would you describe your style? I would describe my style as colourful and playful. It is a bit of a mix between a Japanese toddler and a Scandi grandmother. I love anything in pastel, checks, Hello Kitty motifs, Air Force 1’s, and clothes that look like candy.

When did you fall in love with fashion? I have loved clothes for as long as I can remember. Due to having both of my parents work in creative fields (mum is a stylist and dad works in advertising), I have grown up around colour and fun visuals. I have always been quite eccentric and I find fashion to be an outlet for self-expression and a form of solace.

Best ever purchase? The best thing that I have ever bought is this remarkable lime green vinyl trench coat from Daniel Silfen. I bought it right before I went to Japan in 2020 and I have worn it most days for the past 2.5 years. This shade of green goes with every single thing I own, and it is the perfect winter staple.

You love colour - do you have a favourite? Oh I love every single colour, BUT if I did have to choose it would be either cornflower or pistachio green.

How do you get inspired? I find that TikTok, Pinterest, Instagram and the people in my life are the biggest inspirations to me.

Best piece of advice you’ve ever received? Once a speaker at a school event said this one thing that changed my life - if you do not want to do something, find one thing about it that will make doing it worth it, and make that your focus.


Pantry item: Garlic, Rice Wine Vinegar, Gochujang and Vanilla

Everyday recipe: I love the Cadbury Chocolate Chip Cookie recipe; it’s just the most perfect cookie, and I have been using this recipe since I was 7 - it never disappoints

Beauty item: I simply adore the Go-To Face Hero Oil

Piece of jewellery: My gorgeous Millie Savage Daisy Do earrings, they are the best gift that I have ever received. Also, a beaded necklace from Beads By Char!

Book: I love The Nancy’s R.W.R McDonald, as well as the Beatrix Bakes cookbook


Brunch venue: Bowery to Williamsburg

Song on repeat: It Ain’t Over ‘Til It’s Over by Lenny Kravitz; and Mystify by INXS

Instagram accounts:

  • @itsbasra
  • @aliceoehr
  • @ooliviawalker
  • @hello_sisi
  • @boobie.billie
  • @jessica.ngyuen

Fashion inspiration: Cher Horowitz, Fran Fine, Dua Lipa, Emma Chamberlain

You’d rather be

City or country? I’m a city gal through and through

Cinema or Netflix: I love going to the cinema, but I prefer the accessibility of Netflix

Coffee or tea: Soy hot chocolate for me!

Dinner or dessert? Both besties !!!

Favourite thing to make? Physically I love to make a passionfruit sponge cake, and creatively I love making pretty videos.

Do you have any hobbies? I enjoy nothing more than puzzles, craft projects, baking, and workshops.

Place to hang out? The botanic gardens, I find it extremely serene and beautiful there.

Favourite Little Tienda piece…  I am ridiculously obsessed with the Day Trip Quincy Jacket, the colours are just divine!! And it is the perfect trans-seasonal piece.

In one month Allie King will be…Studying, shooting more content, eating at too many restaurants, putting too many things on Afterpay, redesigning my wardrobe room…and she will be happy!

You can follow Allie on Instagram here

Allie wears the Quincy jacket and Day Trip Juana jumpsuit. Allie styled her table with the Apple Melon tablecloth.